Emmanuelle C.
Paris, France
Co-Founder @ArianeeProject at Arianee | Co-Founder @ArianeeProject at Arianee
Summary
An experienced communication and marketing professional with over 10 years of experience. I co-founded Arianee in 2017, the first blockchain-based open source protocol for the luxury industry. I was previously in charge of the global media strategy for the Swiss watch brand Omega (20+ countries). Graduated from Skema MSc in International Marketing & MBA from Paris La Sorbonne)
Co-Founder @ArianeeProject
Arianee
1 Jul 2017 - Present
9yrs 1mo
The Arianee project is an independent, participative - organization whose mission is to build a global standard for the digital certification of valuable objects. Arianee's Associate Members : Richemont Group Arianee's Maison Members : Audemars Piguet, Breitling, Mugler, , MB&F, Ba&Sh, Genus Watches, March Lab, Poetique, Verlan, Satoshi Studio, Olistic, RSVP. Arianee's Partner Members : NellyRodi, GS1, Unifab, Mazars, Dentsu Aegis Network, Evrything, Identicar, Reflaunt, Place2Swap At Arianee we are building perpetual relationships between brands and owners, made of trust, respect and transparency. This digital “identity card” opens up a new channel for interactions between brands, owners and objects that is permanent, secure and anonymous. Ownership is augmented and groundbreaking features are added to the most valuable items. Arianee certificates are ERC-721 non-fungible tokens based on an Ethereum compatible Blockchain.
International Media Manager
OMEGA SA
1 Jan 2012 - 31 Dec 2017
5yrs 11mos
Bienne
Provided strategic communication & managed the global budget for effective actions within 20+ countries.
Head of Business Digital Unit
Oconnection
1 Jan 2010 - 31 Dec 2012
2yrs 11mos
Neuilly sur Seine
Clients : HEINEKEN Group, Poker Stars, Beaba, Magrigall Group (Gallimard, Flammarion, Casterman) Provided expertise and advocacy on clients’ KPI's (Drive to store, lead generation, brand equity)
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