Craig Donato
Burlingame, United States
On the beach at Self-employed | Taking a breath to ponder what's next
Summary
Passionate leader, as a CEO and senior executive, that enjoys cutting new paths, building new markets. Helped grow two technology startups into multi-billion dollar public companies (Roblox, Excite). Less successful at scaling some others (Oodle, Nextdoor). Love platforms with community ecosystems. Effective at driving scale through network effects, community programs and partnerships. Also successful at establishing and driving revenue growth through native monetization.
On the beach
Self-employed
1 Sept 2023 - Present
2yrs 11mos
Chief Business Officer
ROBLOX
1 Dec 2016 - 30 Sept 2023
6yrs 9mos
San Mateo, CA
Responsible for leading Roblox business functions: - Partnerships, helped leading global brands authentically engage with consumers in 3D social spaces - Business Development, secured distribution for Roblox on mobile and gaming platforms; also promoted and distributed Roblox pre-paid cards (a $1B+ business) and merchandise in physical and online retail channels - Marketing and Corporate Communications, helped build one of the largest Gen Y brands primarily through word-of-mouth (led function up until Roblox IPO) - Developer Relations, managed Roblox’s creator community made up of over a million developers from around the world - Customer Support and Moderation, protected the safety the Roblox community with a staff of thousands of moderators and bespoke systems - Talent Acquisition, ramped company from several hundred to several thousand employees
VP of Business Development
Nextdoor.com
1 Jan 2015 - 31 Dec 2016
1yr 11mos
Responsible for launching Nextdoor’s monetization strategy. Worked with product team to develop a differentiated native advertising product. Built a sales and revenue operations team. Successfully acquired a base of active customers, including a handful of high profile reference accounts. Hit annual revenue goal in under 9 months.
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