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Barbara Soltysinska

Barbara Soltysinska

Dubai, United Arab Emirates

Member at YPO | Co-founder & CEO indaHash

8,672 Followers500+ Connections
Summary

I'm the co-founder of indaHash (international platform for native ad campaigns with influencers) and LifeTube (the biggest YouTube multichannel network in Central Europe, exited to be one of the biggest investment funds). I was given the title of EY Entrepreneur of the Year (in the “New Business” category). For "outstanding contribution to interactive marketing and advertising" I became the first woman to win the “Man of the Year” award, by the MIXX awards IAB, Poland. I am honored to be considered one of the "100 Most Influential People in Influencer Marketing Industry". At the beginning of my career, I worked in PR for 6 years – I held the position of Deputy Managing Director, Strategic Director in Ciszewski MSL (MSL Group). In 2013 I founded LifeTube, a multichannel network for YouTube. After 3 years LifeTube became a leader in its category in Poland and the biggest network in Central Europe. Totaling over 32 million subscribers, 300 million monthly views, and 270 engaged creators. Over 3 years LifeTube delivered 1000 special projects and campaigns for the global brands operating in Poland. In 2016 LifeTube was acquired by one of the largest fund managers in Poland; Altus TFI. In 2016 we founded indaHash - an international platform that automated content marketing campaigns with digital influencers on Instagram, Facebook Snapchat, and as of recently Tiktok. Thanks to the platform’s design, since its founding indaHash has accomplished over 350 campaigns in markets such as Germany, UK, Poland, and South Africa, for brands like Coca-cola, McDonald's, P&G, and L’Oreal. Currently, the app is used by over 1mln registered users and has over 52 092 889 interactions on branded content. Furthermore, we have published two outstanding reports: “How Social Media will change in 2020” available at https://go.aws/3b3lTqM and “TikTok Report - An international study of over 2000 influencers” available at: https://bit.ly/indaHash_TikTok_report

Member

YPO

1 Jan 2023 - Present

3yrs 7mos

Dubai, United Arab Emirates

Co-founder & CEO

indaHash

1 Jan 2016 - Present

10yrs 7mos

Dublin

indaHash - influencer marketing automation. We enable brands to reach millions of digital influencers instantly. We've developed an app to let social media users participate in campaigns for global brands they like the most. We conduct campaigns on Instagram, Facebook, Snapchat and Twitter. Since 2016 indaHash has become a leading social media marketing app. The app connects over 120 000 influencers (with potential reach of 250 millions followers) to global brands. We are operating in 17 markets and constantly expanding. From January 2016 we have run more than 350 campaigns for the biggest brands, like: McDonald’s, Nestle, P&G, L'oreal, Sephora, Coca-Cola, Huawei, T-Mobile, etc.We work with the largest media agencies and digital creative agencies in the world such as: MediaCom, Mindshare, MEC, Starcom, OMD, Havas Media, VML, Dentsu etc

LifeTube

1mo

Co-founder - Member of Supervidory Board

1 Jun 2016 - 31 Oct 2016

1mo

LifeTube is the biggest non-international multichannel YouTube network in Europe with 32 million subscribers, over 300 million monthly views, 270 YouTube channels in the network, and over 1000 realized projects and campaigns for top global brands (such as: Coca-Cola, Discovery, Disney, EA, Intel, McDonald’s, Microsoft, Nestle, Orange, Philips, Sony and many more)

CEO & Co-founder

1 Aug 2013 - 30 Jun 2016

1mo

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